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Tech and the Evolution of the In-Store Experience at the South by Southwest Interactive

Razorfish Talks NFC, Connected Cars and the Evolution of the In-Store Experience at the South by Southwest Interactive Festival, March 9-13, in Austin, Texas
Razorfish hosting happy hour at Roial from 6:00-8:00 pm on Saturday, March 10.In-Store Experience, SXSW Interactive 2012, Mobile Marketing

Austin, TX (PRWEB) March 02, 2012

SESSIONS: 
I’d Bump That: NFC Growth From Play Will Pay 
Sunday, March 11 at 1:00 pm (Hyatt Regency, Texas Ballroom 4-7) 
NFC can connect a consumer with the physical world in ways that generate an infinite number of engaging interactions and valuable data points. This session will explore how NFC will grow adoption rates, ignite billions of dollars of incremental revenue and create new mobile powered products. 
Speaker: Paul Gelb, VP, Mobile Practice Lead, Razorfish

Tech + The Evolution of the In-Store Experience

Sunday, March 11 at 3:30 pm (Hilton Downtown, Salon K)
With a focus on the future of the physical store and the consumer experience inside it, this intriguing mix of forward thinking panel technologists and retail executives will explore the trends, possibilities, challenges and realities impacting today’s $3.4 trillion retail sector.
Speakers: Ryan Kellogg, Associate Director, Emerging Experiences, Razorfish; Carrie Chitsey, Founder & CEO, True Dialog; Chris Harrison, COO, DMX, Inc.; Scott Davis, EVP, Chief Concept Officer, Panera Bread; Tim Austin, CCO, TPN

Read the full press release here

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