Augmented Reality

Television and Mobile Strategy

If your home is anything like mine you always have your mobile device within arms reach. This is especially true when sitting down to watch a little television. Research shows that 86% of consumers are currently using their mobile device while watching television. With numbers that high it’s clear that content providers need a clear… Continue reading

Mobile Business Apps Provide Convenience For Comparison Shoppers

  Comparison Shoppers Are Using Mobile Apps Recently, Amazon announced that they are launching their augmented reality bar code scanning app on the Android platform.  As well as making in-store comparisons easily accessible to everyone running Android, it’s also an intriguing starting point to discuss future developments of the technology. As reported, 40% of smartphone owners are using their… Continue reading